Apple News+ Subscribers in US and Canada Gain Access to Exclusive Emoji Game
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Apple has rolled out an exclusive emoji-based puzzle game for its News+ subscribers in the United States and Canada. The game, which challenges players to guess words or phrases represented by a sequence of emojis, is part of Apple’s ongoing effort to add value to its premium news service.
Similar to popular word-guessing games, the Emoji Game presents players with a series of emojis that collectively hint at a well-known phrase, movie title, or common expression. Subscribers can access the game directly through the Apple News app, where it joins other interactive features like crosswords and quizzes designed to engage users beyond traditional news consumption.
Industry analysts suggest this move aligns with Apple’s strategy to differentiate News+ from competitors by integrating entertainment elements. The service, which costs $9.99 per month, bundles access to hundreds of magazines and premium news outlets. Adding interactive games could help retain subscribers and attract new ones in an increasingly crowded digital news market.
Additional reports from MacRumors confirm that the game is currently limited to the US and Canada, with no official word yet on a global expansion. However, given Apple’s history of gradually rolling out features, an international release may follow if the game proves popular.
For now, Apple News+ subscribers in eligible regions can test their emoji-deciphering skills while enjoying their daily news digest—a playful twist on the traditional reading experience.

